SEO that compounds.
Technical SEO baked into every build, local SEO for the customers next door, and ongoing management to rank for the searches that matter — plus visibility in AI search like Google AI Overviews and ChatGPT.
SEO foundations, no snake oil.
Fast by default
Hand-coded sites that load in under a second. Core Web Vitals — LCP, CLS, INP — handled from the first build, not bolted on later.
Schema markup
Organization, LocalBusiness, Service, FAQPage, and BreadcrumbList so search engines understand exactly what your pages are.
Sitemaps & structure
Clean XML sitemaps, sensible robots rules, canonical tags, and a page structure crawlers can move through easily.
Internal linking
Pages linked so authority flows where it should — no orphan pages, no dead ends, a clear path through your site.
Local SEO
Google Business Profile setup, local search signals, and a review strategy so nearby customers find you first.
AI-search visibility
Structured, citable content built to surface in AI Overviews and tools like ChatGPT — not just the classic ten blue links.
The foundation comes standard.
You work directly with me — Nicholas Cabel. No account managers, no handoffs, no agency overhead. The same person who writes the code owns your SEO.
Built in from day one
Speed, schema, sitemaps, and structure ship with every site. The technical foundation is part of the build, never an upsell.
Local & on-page
For local businesses, I tighten your Google Business Profile and local signals, and shape each page around what customers search.
Managed over time
SEO is not one-and-done. Ongoing management keeps the site fast, the content sharp, and your rankings moving the right way.
Tailored to you, fixed up front.
Technical, local, and ongoing SEO — the foundation your site needs to get found, scoped and priced to you.
A hand-coded site that’s fast out of the gate, with SEO baked in from the first line.
A first working version within a day. Most builds ship in about a week.
You get a fixed quote before any work begins — no surprises, no meter running.
Real businesses, built to be found.
Maxima Hair
Berwyn, PA
A salon site built fast and clean, tuned for local search in the Main Line.
Kabab Cafe
Wayne, PA
A Persian family restaurant, structured so nearby diners find the menu and the door.
Le Furibard
Sarzeau, FR
A coastal bar and restaurant in Brittany — fast, warm, and easy to find.
SEO FAQ
What does SEO actually include here?
Technical SEO is baked into every build — fast load times, schema, clean sitemaps, sensible structure, and internal linking. On top of that I handle local SEO (Google Business Profile, local search, reviews) and ongoing SEO management so you rank for the searches your customers actually make.
Do you guarantee rankings?
No — and no one honest does. Google ranks on hundreds of signals, many outside anyone's control. What I guarantee is a technically excellent foundation: a fast, clean, well-structured site that gives you the best possible shot at ranking.
How does a hand-coded site help SEO?
Every site is hand-coded and loads in under a second. Speed is a real ranking factor and it keeps visitors from bouncing — so the same thing that makes the site feel fast also helps it rank. No bloated framework, no page-builder weight.
What about AI search — AI Overviews and ChatGPT?
AI search leans on clean structure, schema, and content that's easy to cite. I build so your site can be understood and quoted by AI Overviews and tools like ChatGPT, not just ranked in the classic results — the two overlap more than they differ.
Do you do local SEO?
Yes. For businesses that serve a specific area, I set up and clean your Google Business Profile, tighten local search signals, and help you gather reviews so you show up when nearby customers search.
Ready to get found?
Send a few lines about your business and I’ll tell you exactly where SEO can move the needle — West Chester, PA and across the Greater Philadelphia and tri-state area.